According to the studies, the average human attention span decreased from 12 seconds to 7 seconds between 2006 and 2016.
This means that, as a website owner, you have very little time to show users your content and convince them to stay on your website.
People may exit your website if it loads slowly or even before it loads !!!
According to a StrangeLoop case study involving Amazon, Google, and other major websites, a 1 second delay in load time can result in a 7% loss in conversions, 11% fewer pageviews, and a 16% decrease in customer satisfaction.
Additionally, Google and other search engines have already started penalizing slower websites by pushing them down in search results, which means less traffic for slower websites.
To get more traffic, subscribers, and conversion from your website, you need to make your WordPress website really FAST!